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Exposing the Most Common SEO Myths

Driving traffic to your site with SEO is one of the most reliable yet oldest methods around. Due to your site properly targeting its audience, visitors will come to your website and take action. Sending all these visitors to your site is completely free, which is another important fact. But many people are still lagging behind when it comes to ranking well with the search engines. The field of search engine optimization has expanded so much that it is now full of fables that make it difficult for many to understand the true dynamics of the search engines. Making them effective for you requires a very good grasp of the different SEO elements and how they interact with each other. We will be debunking some of those myths in this article and you need to know them if you want to have a chance at making SEO work for you.

Using a header tag on your site does not affect your search ranking. Many people know that using keywords in the header tag does not increase search ranking, but it is still a well used tactic.

By running a few tests, you can test out this myth for yourself. Your site does not need to use header tags except when used as part of your page design or content management system. Unless it is a major component to your site design, it is acceptable to not use one.

Another other myth that is quite common and you should be aware of when you are optimizing your site is that your site will be banned if you don’t conform to Google’s rules and regulations. This is owed to the fact that Google’s rules and regulations are simply a matter of good judgment. You are not obligated to read them if you know you are not doing anything wrong. You need to make certain you aren’t doing anything that the search engines might see as spam or cheating. You need to be aware of all the changes that are being implemented which is why you should read these guidelines at least once as they are always being updated.Besides SEO, there are other internet marketing tactics you can apply to drive traffic to your online business.

Still another common SEO myth is that you cannot have tables in your HTML code. This is not the case. The fact is, the search engines have no problem spidering HTML tables, and they never did. Table code presents no problem whatsoever for the search engine spiders. This false belief is often repeated by web developers who say that you can get higher rankings with tableless designs.

By studying other sites, you can find practices that do help with search engine optimization and use them for your own site. The final answer in search engine optimization is research, both the practices of others and how the search engines operate.

For Additional Resources:

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