Review Russell Brunson’s “I Will Build Your List For You For Free”

List Building, List ProviderI just  got off a one hour plus webinar were Russell Brunson and Deagan Smith pitched about building an Affiliate Marketing Optin List for you FOR FREE.


My Takeaways:

  • They build the list, than after they break evenfrom the names on the list, they sell the names to 3 of their members.
    • Not sure how the name gets transferred to your email auto responder because my understanding if you transfer to a new auto responder you’ll need second optin, or maybe your always using theirs.
    • You need a GVO autoresponder account.
      • There is a lot of stuff on the net that would point to GVO being a Multi Level Marketing program and the Autoresponder comes with a hosting package. (sounds to me Russel is getting the second and third income stream running)
  • Good conversation on how to manage your list and building a good drip campaign.  I disagree the frequency they recommend for sending follow up emails.  Anyone who hits my inbox more then once a week is gone.

Good conversation on how simple optins are getting much better results then the old squeeze page.  The secrets they gave to the attendees …

  • build curiosity with your headline “Rag Man Inherits $10million And Wants To Give Some To You”.
  • Simple gray background
  • No arrows pointing to the box that says email address here (people aren’t stupid)
  • Move company name logo and legal stuff out of box down the page
  • Tell them step 1 2 3  (people like to know were they are going)  i.e. Step 1 How did you hear about me  Step 2 Your access information  Step 3 Finish
  • Niche:  How to build a home base business
  • Limited to 50 people only.
    • But not to worry they will offer this fro different niches I’m sure.  Some talk about Weight Loss niche being next.
  • Because they do the development of the optin form doing split testing etc they claim each optin cost them between $5 and $10.  They then sell the name to 3 members, for lets say $2.20 each, times 3 people $6.60, and the 3 people now compete to try and sell the names on the list another product.
  • No discussion of Opt Out numbers which tend to spike after the initial product is sold.
  • Bonuses Included
    • AdSwap Community on Skype
    • Email Swipe File From Deagan
    • Affiliate Bootcamp +75% Commission License on resell
    • Solo Ad Secrets + +75% Commission License on resell
    • My Secret Website   + Built in affiliate Rotator  (your add promoted on member sites)
    • Deagan will buy your clicks back from you

A lot of hype on how big their lists are and how much money you can make per year “if you invest heavily in your list”.

Here is their price list

Buying leads once:

  • 200 Leads $497 ($2.50 each)
  • 450 Leads $997 ($2.20 each)
  • 1000 Leads $1,997 (2.00 each)

I want MORE then 1,000 leads (interested in bulk pricing)

I’m interested in saving 10% by auto-ordering them monthly

  • 220 Leads Monthly $497
  • 400 Leads Monthly $997
  • 1,100 Leads Monthly $1,997

I want MORE then 1,100 leads (interested in bulk pricing)


My Conclusions: 

  • Seems to me paying for old leads is not a good idea.  I have had people give leads before and I’m still just a working stiff, i.e. your not going to get rich that way.
  • You have NO control over the initial contact with the lead or what abuse they may have already endured.
  • Spend the money on Solo ads and build your own list without Their Hosting, Their Auto Responder, Thier stale leads


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